CEO / GM · CRO / CCO · Revenue Operator
I build the operating system behind durable growth.
I lead B2B technology businesses through growth and change, building markets, revenue engines and accountable teams that connect board-level strategy to customer execution and the P&L.
Toronto · North America & UK · Open to CEO, GM, CRO and CCO mandates
How I leadEmpowered accountability.
01 / The mandate
Growth is rarely held back by effort. It is held back by an operating model that cannot keep up.
My work sits where commercial strategy meets business operations: shaping GTM, growing enterprise accounts and channels, building the team, and installing the pipeline, forecast and operating rhythm that make performance repeatable.
02 / What I build
Strategy only matters when the organization can execute it.
Build the market
Clarify ICP, sharpen the value proposition and create focused enterprise, partner and account-expansion motions.
Build the operating rhythm
Turn pipeline, forecasting, coaching and KPIs into useful management tools, not administrative theatre.
Build the team
Set visible standards, put decision-making close to the work and coach through live opportunities.
Lead the business
Connect revenue, margin, talent and operations so commercial decisions improve the whole P&L.
04 / Selected evidence
Business outcomes, not just job titles.
Global Traffic Technologies
General Manager · Sales & Operations230%revenue growth
Owned a US$80M P&L across Sales, Marketing, Client Services and Operations. Grew revenue 230% through strategic account expansion and channel development, built a 30+ person cross-functional team, and scaled the Canadian and U.S. business.
P&LChannelsNorth America
The Gallup Organization
Country Manager · Canada+150%revenue growth
Led the Canadian business with full P&L accountability, building the market, team and brand while expanding enterprise relationships with organizations including TD, IBM and Bombardier.
Country leadershipMarket buildEnterprise
CSSI
Vice President, Sales · U.S. & Canada40%of company revenue in strategic accounts
Led insurance technology sales across carriers, brokers and MGAs. Owned major accounts, ran executive QBRs and built the U.S. pipeline from the ground up with a repeatable operating cadence.
InsurtechKey accountsU.S. expansion
05 / Leadership
“High standards and trust are not opposites.”
Clear outcomes. Room to execute. Coaching where it counts.
I believe most people can adapt and improve with the right structure, honest feedback and a leader who stays close enough to remove friction.
- Practical & hands-onStay close to customers, the team and the work.
- Coaching-ledBuild capability through real opportunities.
- Data-informedUse facts to sharpen decisions, not replace judgement.
- 1% improvementCompound small gains every week.
06 / Perspectives from colleagues
The strongest proof of leadership comes from the people who experienced it.
Chris is the kind of revenue leader who brings clarity to complexity, connecting strategy, people and disciplined execution to move a business forward.Sales Director & Corporate Speaker
Chris turns commercial strategy into practical execution, bringing focus to the market, staying close to the team and giving people the trust and accountability to perform.Senior Sales Executive
Chris makes expectations clear, gives people the confidence to take ownership and creates the focus and accountability a sales team needs to perform.Sales Leader
07 / Where I add the most value
When a business needs someone who can both set direction and operate.
Build or scale a country business
Full P&L, commercial and operational leadership, HQ alignment, team and market development.
Create a scalable growth engine
GTM, enterprise sales, RevOps, channels, forecasting and cross-functional execution.
Turn strategy into measurable execution
Executive leadership for a growth mandate, or selective advisory support to assess, prioritize and build capability.
08 / From LinkedIn
How I think about revenue and leadership.
Execution
A forecast call should change outcomes, not simply report them.
The point is to surface risk, improve decisions and help the team move the deal.
Read more on LinkedIn FocusBefore the week starts, decide what is actually worth working on.
Activity expands to fill the calendar. Leaders create the choices that focus it.
Read more on LinkedIn LeadershipHigh standards and trust are not opposites.
Clear expectations give capable people more room, not less, to do their best work.
Read more on LinkedIn09 / Beyond the resume
A builder by instinct.
I've spent my career building markets, commercial teams and the systems that help them perform, from enterprise technology and cloud to fintech, insurtech and AI.
I'm equally comfortable with a board-level growth discussion, a difficult forecast call or rolling up my sleeves with a team on a live opportunity. That range is the point.
Toronto basedNorth American and UK reachCanadian & BritishCross-border perspectiveCommunity leadershipBoard chair, association president and volunteer
Let's talk